Product: CPA Arbitrage
Author: Chris Cobb
Product Description: Its a training course on how to use CPA marketing to run a successful profitable online business
Review by: Anthony Harper
Rating:

When looking at this particular CPA course, CPA Arbitrage by Chris Cobb I was looking for substance something that’s easy to implement and user friendly and perhaps even a newbie can understand it and applied it with relative ease immediately. The author, Chris Cobb is a known entity on affiliate marketing plus he has been a force on CPA Circle since 2005. As far as the author’s creditability there is no problem on that. Its always important to check the author or any product background as a starting point on evaluate any product. One easy way of doing this is google the authors name and his product.

Lets move one to the actual product, CPA Arbitrage. After login to the members area it’s an easy to follow layout with videos about 8 of them and links to 2 ebooks. There main core of the course is an ebook  where Chris Cobb pretty much walk you through the whole process from defining what is CPA all the way to setting up a CPA campaign succesfully.  Then of course Chris Cobb have the CPA Arbitrage videos to collaborate and demonstrate his principles.

The pros of CPA Arbitrage are as follows:

1. He clearly defines the concept of CPA with examples on how to take the CPA technique and apply it on various types of affiliate marketing.
2. One of the best part of  CPA Arbitrage is a clear concise guide by Chris Cobb on how to be accepted to the CPA networks. I found this to be one of  the best guide on how to be accepted to CPA network if not the best that I have come across so far. He basically lay out on how to fill that application successfully and also provided a list of pointers on how to answers the network managers on phone conversation. I know even some experience online marketers still have problem getting accepted to some of the CPA networks. CPA arbitrage spell all those mysteries.
3. Chris Cobb make sure that whoever is taking this course will be accepted to some of his favorites network by guarantying acceptance with a special links at least 3 CPA networks.
4. Chris Cobb candidly shared his strategies on how he analysis the markets both the demands and  competitions
5. He covers the market research and tracking strategies.
6. Chris Cobb walked through various type of offers and how to successfully applied them to a profitable campaign.
7. You can download the ebooks to  your computer so you don’t have to login to the http://www.cpa-arbitrage.net
8. The course also covers media buying strategies which help those who are not happy with google adword
9. There is a special video that address the PPC to CPA strategies.
10. Money back guarantee if the CPA Arbitrage don’t work out for the buyer

The CPA Arbitrage Cons:

1. The problem that I found with CPA Arbitrage is an optional upsell video series which Chris Cobb is offering. Those videos allow the up-graders to watch over Chris shoulder as he demonstrated his latest techniques and available hot CPA offers. One of my colleague disagree with me he thinks its a positive to the course because the video series may need by some people to be successful.
2. I feel that some newbies may need to read up on the subject of CPA or affiliate in order to be able  hit and run with this information out of the box,  unless those beginners opt to also subscribed to the video series.

Summary of CPA Arbitrage by Chris Cobb Review:

Overall I gave it a 5 stars because its a solid value that delivered by Chris Cobb. Although I had a couple of issues as listed on the cons. Its still a subjective matter base on preference plus a value of $77.00 you can’t go wrong because if you are already accepted to one of those CPA networks or even commission Junction or linkshare you have a good chance to at least recover the cost of the course in the first 72 hours.

Click here CPA Arbitrage to find out more about the this products

CPA aka as cost per action is a marketing strategy in which the advertiser is paying the publisher a predetermined price for a traffic that completed a pre-specified action. Example; advertiser, in this case is the merchant or product owner will pay any publisher in this case is the person who promote or direct traffic to the merchant site or product page for completing a specified action, such as filling in zip code or email address or perhaps completing a survey,  in return the publisher is compensated by the merchant/advertiser for his or her effort. Yes! that’s basically the concept of CPA in a nutshell.

CPA Basics Terminologies

Before we carry on it will be helpful especially if you are reading this article and you are happen to  be a newbie to the world of cost per action or CPA.  Its important to understand the basic terms of CPA marketing world. There are more fancy terms on CPA world but to keep things simple and comprehensive all you need to start CPA marketing are the following terms;

1. CPA (cost per action or acquisition) which has been explained above.
2. Advertiser: In CPA marketing this is the merchant who own the products
3. Publisher: Is the  person that great lead and direct traffic to the offer for a commission
4. CPA Network: This is the middle man that collected all the CPA offer into one place plus take care  of paying the publishers and billing the advertisers
5. Ad Network: This the broker that compiled paid traffic sources for the publishers to use for their CPA campaigns
6. Landing Pages: is where the traffic are directed to by the publisher.
7. Direct linking: This is where you direct to the traffic directly to the merchant sales page without any pre-sell page in betweens the traffic source and the merchant page
8. Analytics: this is the measuring of the activities between the traffic source and the landing page which can consist of click through rate, conversion rate, source of traffics, etc.
9. CPM: It is the cost per 1000 impression i.e. in some traffic sources they would show you ads 1,000 times for an x amount.
10. CPC: It is the cost per click i.e. its the alternative to CPM in which the publisher is charged for every time a visitor is clicking on the ad link so its fair so say CPM and CPC is a pricing methods for advertising.

Now you have educated yourself with some basic but yet fundamentals terms about CPA marketing. The next step is learning  and eventually benefiting from the CPA marketing you have to apply  and accepted to the CPA networks.

Online Affiliate Marketing Network

There are networks that strickly  affiliate offers such as clickbank.com and paydot.com but of course the only action that you can get paid for on those networks is when you make a sale which may take more effort to motivated visitors to become sellers. There is also some network that kind of a semi CPA and semi affiliate like commission junction and linkshare. However the actual CPA networks like Copeac, Neverblue, Azoogleads, Clickboth etc is the best network to do CPA marketing.

Unfortunately beginners may find it challenging to be accepted to the CPA network because CPA networks especially the big and reliable ( in terms of ethical practices and payments) company can be picky as they only prefer experience publishers for obvious reason, the more successful their publishers become the more they are successful  as a company. The inexperience marketer can be training on the company resources and they usually underperformed compare to the season marketers. So its business sense to be picky.

How to get accepted to the CPA Networks

Fortunately there are resources that can help beginners successfully apply for those CPA networks and more importantly those resources also accelerate the skill of the newbies take advantage of the benefits of the CPA community. I have wrote a review on some of this resources and you can access them by clicking CPA reviews.

The best strategy on approaching the CPA networks especially if you happen to be a newbie is to make sure NOT TO SOUND OR LOOK LIKE  A NEWBIE! Prepare a website with perhaps at least 10 posts on it relating to affiliate marketing or better yet about the CPA marketing. That can be done cheaply by free website like weebly or a blog from blogger.com or wordpress.com. You will need this when they ask for your website. Avoid providing free email address account (such as yahoo.com, gmail.com etc)  if possible. Its also advisable to read up and educate yourself about cpa especially with those networks that contact you by phone as part of their approval process so that you will be comfortable and know what to say if they ask you questions. At the end of the day its a good business practice to know your business and try experience the fruit those knowledge. Faking it may work on the shot run but may not work for the long run. The good news its doable.

Once you are accepted to the CPA networks you will start to direct traffic to their offers and start benefiting from the CPAs.

However I think CPA is for those who have at least have  solid basic understanding of the internet affiliate marketing a ppc experience will be helpful although I don’t think its necessary. If you learn the fundamentals of CPA and proceed with caution in TESTING some of your campaigns then eliminate the unproductive one and refine the profitable campaign then step them up for higher ROI (return on investment) anybody who follows that approach should be OK!

I hope the above info helps explaining what CPA marketing is all about. I will cover more information later on CPA Marketing ranging from research tools to adserver, insertion form etc.

Check out some of the CPA products that we have reviewed

Stay tune and take action!

Pete

The video, Mark Ling live in Vegas on a PPC Seminar is just over 80 minutes long top Value contents. After I read the PDF Free reports on the top 6 super affiliates millionaires secrets, I thought its was loaded with good stuff. After watching the video I was glad that I spend the time to do so because of the value that compact within the video is unbelievable.  I highly encourage you to watch the video becuase its a course on it own. Its Affiloblueprint and Affilorama Premium compacted. Some of the high lights of this video for me were as follows;

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If you want to have an idea on how the affilorama community services and products hold up before even considering spending a dime on it, this free bonuses both video and pdf is a must have. Its also teach some of the materials he teaches on his highly acclaimed affiloblueprint course. Mark will take down this report soon so take advantage of it now before its too late.

To be honest I wouldn’t mind watching it again after attempting to implement some of those techniques.

Before its too late please click here to enjoy this special free bonus of the affilorama premium 2010 edition before its gone

1) Its a combination of a reports on the 6 top super affiliate millionaires secrets but as usual Mark is always over deliver. He also tries to format the report as a guide by using diagrams, images, step by step instruction, site reference so that anyone who have this free report bonus and implement the 6 top super affiliates millionaires secret straight away, even a newbie.

2) The substance of the report covers some of the key fundamentals of affiliate marketing from research to profit maximization and outsourcing. Its also included successful mind strategies. Those who will have the opportunity to put their hand on this report can have a sense of what values and quality that Mark Ling offers to his members.

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This is not one of those quick ebook to hype up the launch. I recommend that you crab a cup of coffee then relax for the next hour and enjoy this well written quality free report.  You can get your free bonus here, 6 Top Super Affiliates Millionaires Secrets. by Mark Ling before he takes it off the acutual launch or the affilorama premium 2010 edition.

The great thing about affilorama premiums community from my own experience and trust me I have been involved

with lots of online communities in which I quited some of them after learning the hard ways. I am still participate in a few but affilorama premium stand out due to the following reasons:

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2)The founder, Mark Ling hands on support assure us that he genuinely want his members to success.
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4) The Structure of the course materials is user friendly integrated with downloadable  Videos, Documents and free tools
5) Experts and Diversity of presenters all for free on live interactive webinars.
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Base on my own experience I highly recomended that if possible to also take advantage of affiloramas signature product,  “Affiloblueprint” especially if you are a beginner. Mark ling will literally take you on a step by step journey on how easy to make $10,000/month as you watch over his shoulder break it one step at a time.

I will try to bring in more review soon.

Thanks.
Pete.

P.S. You can check out  it now now here 6 Top Super Affiliates Millionaires Secrets